Grow revenue by knowing how wealthy your customers are
Activate, nurture and retain more valuable customers and unlock new business growth with customer wealth data
Segment your customers by wealth
Create new powerful segments and smart audiences based on your customers' relative wealth profile:
Build new customer segments and lists, based on a granular understanding of their relative wealth
Identify high potential customers from their very first purchase
Recognise super-affluent, top 1% of active and dormant customers within your database
Personalise your CRM by wealth
Deliver hyper-personalised user journeys and marketing campaigns matching the most relevant offers, products and experiences to each customer based on their relative wealth score:
Improve campaign performance and customer LTV by matching content, products & offers to your customers' wealth
Run specific loyalty programmes to engage and nurture your high-potential customers
Offer "concierge" services and exclusive events to your super affluent population
Unlock new wealth intelligence
Integrate beBettor's customer wealth data into your business intelligence platforms to identify new insights & commercial opportunities:
Pinpoint wealthy, under-spending customer cohorts with additional headroom to spend
Understand your customers' price and promotional sensitivity through the lens of wealth
Assess the appeal of different products across customer wealth segments to optimise current & future product ranges
The ultimate guide to customer affluence
The "Customer Affluence and the Wealth Effect" report produced by Retail Economics in partnership with beBettor, explains the importance of using customer affluence data to uncover spending potential and how to better target different consumer cohorts for more effective marketing.
In this report, you'll discover strategic guidance, insights, tactics and a roadmap to help you transform your customer economics
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Set up a discovery call with one of our customer affluence experts for a live demo of the platform, explore use cases and get all your questions answered
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